Consulting, Digital Marketing, and Website Services

For Productions & Prodcos

Do you need a website, an audience engagement strategy, or guidance on interactive marketing or cross-platform storytelling from someone who understands the Canadian funding system for your Film, TV or Web Series, or Production Company?

Carrie has extensive experience in digital marketing, transmedia, cross-platform, interactive & web series consulting, as well as a near decade practice developing websites, social media channels, and audience engagement strategies for TV, Film and so on.

Check out her areas of expertise and website packages below.

Consulting and Marketing Services:

Digital Marketing / Cross-Platform / Transmedia:


Carrie has extensive experience in digital marketing and transmedia storytelling. She was the transmedia producer of the televised documentary Talent Hounds, and employed transmedia/social media storytelling strategies to run a successful crowdfunding campaign for the indie film All Possible Worlds.

A former co-founder of the community building group Transmedia 101 (2010-2012), Carrie is the current chair of Sheridan’s Professional Advisory Council’s CCIT program.

She has sat on numerous committees and juries including the Canadian Screen Awards for Cross-Platform categories, and has spoken and lectured at various conferences and universities on transmedia and interactive storytelling.

Watch Carrie speak in Conducttr‘s webinar on audience development.

Articles & Portfolio Work: Digital Marketing & Transmedia


Participatory Fiction
The Raw Draft: Emergent Writing on Wattpad
Spy Slutz
All Your Fates
Del’s Diary
Work With No Pants
Transmedia 101
Marketing a Digital Project Shouldn’t be an Afterthought
Case Study: 10 Genius Tactics of the Lizzie Bennet Diaries DVD Kickstarter
New Hive Writing Commissions

Web Series Expertise:


As a Co-founder and first Executive Director of the Independent Web Series Creators of Canada (a non-profit professional association), Carrie steered the world’s first economic profile on web series (through the generous support of the OMDC and produced by Nordicity), and was the Co-Producer for web series festival/conference TO Webfest’s inaugural year. She also wrote the successful IPF application for ASSET, and produced and hosted the annual festival: Coming Soon Trailer Fest.

Articles & Portfolio Work: Web Series


Independent Web Series Creators of Canada
Playback Canadian Film & TV Hall of Fame: Andra Sheffer
Top 5 Web Series Tips
Are Web Series TV Online?


Web Packages for Films & Series:


Carrie can work with you to produce your media-rich Film or TV/Web series project to include:

  • Dynamic Homepage with Video Reel/Banner, Gallery & Social Media 
  • About page
  • Cast & Crew Page
  • Press Kit & Press Coverage Clippings
  • Interviews: Print and Video
  • Latest News
  • Contact pages
  • Screening listings & Calendar
  • Subscribe buttons
  • Awards and Funder carousels
  • & more!

Web Packages for ProdCos:


For production companies with multiple projects, Carrie can work with you to develop a professional website to include:

  • Dynamic Homepage with Galleries/Video Reels & Social Media Icons
  • About page
  • Team page
  • Sponsors/Funders/Partners pages
  • Awards carousel
  • Individual Project Pages
  • Current Projects/Archived Projects/In Development pages
  • Press Kit & Press Coverage Clippings
  • Latest News & Blogs with social sharing
  • E-newsletter publishing
  • Subscribe buttons
  • &more!

Carrie also works with Toronto-based photography and video production partners for total marketing options for all your website and social media channel needs.


For Your Consulting, Producing, Writing, & Rabblerousing Needs